Grin-HI1200×1505 58.7 KB

Vadym Grin

Why do some apps keep us coming back while others fade into the background—even when they look good? The answer lies in emotion. A user’s emotional response to your design often determines whether they’ll continue using your product.

That’s where Emotional UX comes in. This book shows you how to create designs that resonate not only with users’ minds but also with their hearts—helping you build digital products that are memorable, loved, and effective.

Inside the book, you’ll discover how to:

• Understand why some visually appealing products still fail
• Apply scientific techniques to encourage positive user behaviors
• Leverage subtle design changes that create big impacts
• Communicate design decisions effectively within teams
• Incorporate ethical design principles into product development
• Craft experiences that leave a lasting impression on users

Why you’ll love it:
Author Vadym Grin dives deep into how humans perceive and process visual information, translating cognitive science and psychology into practical, actionable design guidance. You’ll explore Gestalt principles, behavioral science, and cognitive psychology—all through real-world screenshots, compelling visuals, and hands-on exercises you can immediately apply to your own apps and websites.

• Full details: Emotional UX - Vadym Grin

Don’t forget you can get 45% off with your Devtalk discount! Just use the coupon code “devtalk.com” at checkout