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John K Thompson

The data you generate every day makes big companies rich. In Data for All, bestselling author John K Thompson outlines how this one-sided data economy is about to come to a dramatic end. Thompson pulls back the curtain to reveal the true nature of data ownership, and how you can turn your data from an exploited resource into a financial asset.

In this fascinating book, you will learn how to oversee who accesses your data, how much different types of data are worth, and how to keep private details private. You’ll soon stop being a passive source of free data, and start earning a “data dividend”—hundreds or thousands of dollars paid out simply for your daily online activities.

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