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Simple feature flags in Elixir

danschultzer

danschultzer

Simple feature flags in Elixir

I wrote a post on how to implement a feature flag system and A/B testing in an Elixir app with no need for third-party services or libraries. I used this system in production with a relatively large platform.

I’m also getting into what I think is some pitfalls of A/B testing and what mindset we should have when building products, with this quote in mind:

When a measure becomes a target, it ceases to be a good measure

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